case study Betterment

Betterment, a leading digital investment platform, had grown rapidly as demand increased for tax-efficient investing, automated advisory services, and workplace retirement solutions.

As the company entered its next phase of growth, it was navigating heightened competition and market volatility, coupled with the desire to scale its rapidly growing 401(k) offering. To support this growth while maintaining strategic flexibility, Betterment raised $160 million in growth capital, consisting of a $60 million equity round and a $100 million credit facility jointly provided by Runway Growth Capital and ORIX Corporation USA.

The credit facility provided Betterment with flexible growth capital to support expansion across its core retail investment products, advisor solutions, and workplace retirement platform while preserving ownership and balance sheet discipline. By complementing equity capital with debt financing, Betterment retained greater control over its long-term trajectory and maintained the ability to focus on growth initiatives.

The financing structure supported Betterment’s focus on innovation, operational efficiency, and disciplined growth in a competitive fintech landscape. Betterment remains a leader in digital wealth management, positioned to continue expanding its platform and serving investors and employers with a financial foundation designed for long-term execution and resilience.

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